REVISITED: Early Morning by Markus Oberndorfer

REVISITED: Early Morning by Markus Oberndorfer

The REVISITED project is based on Ed Ruscha’s famous accordion-fold Leporello book Every Building on the Sunset Strip from 1966. Exactly 50 years later, Markus Oberndorfer (re)visited the Sunset Strip to reinterpret Ed Ruscha’s book through 360° video.

The installation includes the original book, a realtime frame of the 360 video on a TV and the 360 video in a VR goggle itself. The juxtaposition of these three mediums and multiple timelines visualizes 50 years of development of media and how we experience the one or the other, as well as then & now aspects of the Sunset Strip. The core idea is to reflect on the fundamental media-related changes implemented through 360 video and Virtual Reality experiences in general and contextualize 360 video as a medium. Particularly in regards to the intensity of the experience and to who holds the power to define the (photographic) frame. Producer or consumer.

REVISITED is part of an ongoing series called REVISIT. It includes 360 video, media installation, photography, collage, artist book, font… and soundtrack on vinyl and for the VR experience. The installation has been shown at Circulation(s) Festival Paris (2017), Musée des Beaux Arts de Rennes (2018) …

artwork info

360° Video / 8:30 – 15:30 min / 2016 (ongoing)

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